Gautam AwasthiIf you only know about Marketing, You don’t know about Marketing.“If Marketing lives between Brand and Demand, Do Marketers really need to understand other functions to be successful in their role?”Apr 24, 2021Apr 24, 2021
Gautam AwasthiHonest Marketing: An Oxymoron or….?“We live in the age of contradictions, whether it is the ‘right’ leadership, the ‘right’ news, the ‘rightful’ companies and quite recently…Apr 18, 2021Apr 18, 2021
Gautam AwasthiAuthenticity: The Key To Honest Marketing!“If you want to succeed in engaging with your customers effectively, you cannot do it unless you make ‘Authenticity’ reflect explicitly in…Apr 18, 2021Apr 18, 2021
Gautam AwasthiDisinformation: A Digital Monster“Disinformation is misleading information that is spread deliberately to deceive.”Apr 18, 2021Apr 18, 2021
Gautam AwasthiEngagement is a trap!!!Honest Marketing is akin to Ethical Marketing.Apr 18, 2021Apr 18, 2021
Gautam Awasthi‘Smart ….’— Where AI/MI, IoT, Computer-Vision, VR et al come alive!!!With all the debates on how’s/who’s on the perfect deployment of all the new tech, one thing that each of these technologies may have in…May 18, 2019May 18, 2019
Gautam AwasthiAI – The Real-ity CheckArtificial Intelligence or Machine Intelligence or even routed concepts of Computer Vision aims at marrying Data with Insights for…Apr 5, 2019Apr 5, 2019